THE BRIEF
My Sitter is the solution for all parents and caretakers. They are a marketplace app that connects parents & caretakers to college students looking to provide services.
Although the names’ implications, My Sitter wanted to position itself for other services besides sitters such as tutoring and instruction.
Our mission was to provide a brand identity encompassing all services with an underlying theme of care and love.
My Sitter is the solution for all parents and caretakers. They are a marketplace app that connects parents & caretakers to college students looking to provide services.
Although the names’ implications, My Sitter wanted to position itself for other services besides sitters such as tutoring and instruction.
Our mission was to provide a brand identity encompassing all services with an underlying theme of care and love.
THE SOLUTION
Utilizing the letter M, we designed the logo depicting an adult and child holding hands. The logo emotes love, care, trust, and security. All the good feels a parent needs.




